Art In Progress.
Recently someone wrote me saying he was still hearing an endorsement commercial I had done for Le Firme running on Proud FM. I got the impression he felt I should “do something” about that, and while I don’t know (however do doubt) that ad is still running, I’d heartily endorse the hidden fashion gem anytime.
I’ve written about getting my first bespoke suit there, gorgeous Zegna fabric, outrageous lining and the high degree of customization; I’ll have this killer piece for a lifetime. LeFirme is also where you can get belts, bags (even for women), designer ties and shirts and trousers for a lot less than you’d pay mainstream retailers.
I also love the sexy long sleeve tees Le Firme carries, made by JUZD (joost), the planet’s first bamboo designer label (and Canadian). Each shirt’s designs are limited edition (mine says “Fuck Like A Porn Star” in silver and gold on grey bamboo fabric) and the fabric itself is state-of-the-art. Soft, cool in summer, warm in winter, wicks moisture, antibacterial, hypoallerenic and bamboo fabric is the most eco-friendly on the planet.
Last week Patrick and I stopped, by as Patrick was having final fitting on a suit he is having made. You don’t get this at the big shops:
A Little ...
LUNCH!
I can’t guarantee they serve food to every customer who comes in, but I can guarantee their service and attention to detail is par excellence, the Italian fabrics they offer are breathtaking, and whatever you buy, you walk out spending less than you would downtown.
Hurry – John and Giovanna close up shop in August to hit Italy for their annual buying! 95 East Beaver Creek Road in Richmond Hill!
P.S. So when I got my first bespoke suit, I had to video the making-of on my iPhone. It’s a man’s fashion milestone, y’know!
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